Meet Rachel of The Confused Millennial!
Give us your “elevator pitch”:
I am Rachel Ritlop from Delray Beach Fl. I help millennial bloggers and coaches looking to build an engaged audience on-line and turn their side hustle into their full time income as a business coach. I am also the founder of The Confused Millennial, a lifestyle blog for confused millennials trying to figure out this whole “adulting” thing and a contributing writer to Forbes’ Under 30 section.
What type of products of services does your business offer?
For the coaching side of things, I offer two ways of working together:
- Short term packages if you already have a blog or coaching business on-line and you are looking for a tune up on branding, community, or productivity.
- Long term package for those starting from scratch or a total brand over-haul. This is a 4 month program where I am basically your business partner. During this time we connect regularly and I am playing both coach, consultant, and COO to your on-line brand.
For the blog:
- I partner with brands and blogs who are looking to reach a millennial audience via sponsored blog posts or social media promotions.
How did you get started with The Confused Millennial?
Oh gosh, how much time do we have? I started my coaching business over two years ago after getting fired twice in under a month! This was a massive wake up call for my over-achieving self! Both times I got fired I was killing it in my roles and responsibilities, but I was so miserable that no one wanted to work with me! I knew for a long time I needed to quit and get back to my entrepreneurial roots from childhood, but I was so scared (I had just finished my masters degree and thought I was too young/inexperienced to start my own thing). Luckily the Universe did for me what I couldn’t do for myself.
After I got fired the second time, I got a few job offers out of the blue – but the thought of going back into an office every day made me sick to my stomach. I knew I needed to take the cue from the Universe and sat down and wrote out what my “ideal” job and work-life balance looked like, then made it into a reality!
What’s been the hardest part about starting your own business?
Figuring out what to focus on! I am a multi-passionate millennial who has wayyy to many interests and will spend way too much time teaching myself a million different things. I believe a well rounded life is the best life; but that’s basically the opposite of what you “should” do when building a digital business. Most “successful” businesses start out providing a specific service to a super specific target audience, especially in the digital world. It’s taken me two years to narrow my focus in my coaching business because when I “niched down” I wanted to make sure this was really the audience/service I wanted to put out into the world.
When feeling stressed or overwhelmed, what do you do to unwind and refocus?
The beach! This past year I moved one mile in-land (I spent the last five directly on the beach), and it’s totally messed with my head. Something about being in nature, breathing in the salty air, and realizing how big the universe is compared to the small frivolous details I am usually obsessing over, always relaxes me and gets me re-balanced.
What resources have you found helpful in blazing your own trail?
Oh goodness – I learned about a year ago not too put too much emphasis or focus on those types of resources. The harsh reality is that most programs, mentors, podcasts, books, blogs, coaches only let us see a carefully crafted image; and with me being a perfectionist, focusing on those things actually caused me to loose my voice and hurt me in figuring out who I was in the digital space. – Today I try to focus more on what my friends are saying, what my gut is telling me. I try to limit how much of other people’s content I consume, because the perfectionist in me falls into the “comparison paralysis” trap. With all of that said, a good motivation Tony Robbins video never hurts.
If you could spend one day with any famous person, who would it be and why?
Ellen Degeneres! I love people who own exactly who they are and she is someone who has overcome adversity, owns who she is; and has done it all with grace, dignity, and while giving back to others. Like I said, I try not to look up to others, but I really love how she doesn’t avoid the “realness” and difficult times in life, but reminds us all that sometimes all we can do is spread kindness and a good laugh.
What’s currently on your radar? Tell us about your latest project.
Right now I am focusing on growing The Confused Millennial and partnering with some exciting brands in 2017 as well as re-vamping my Instagram e-course “From Insta-groan to Insta-game” to help influencers and digital entrepreneurs strategize their ‘gram and reach their insta-goals.
What advice do you have for today’s millennial professional?
Enjoy this time in your life. In 2015 the American Psychological Association released their annual study on stress in America and found millennials are the most stressed generation (their 2016 study will probably come out in the first quarter of 2017). I think it’s important that millennials use this time to focus on un-learning everything they were told to do in their life from parents and teachers and listen to their gut. Get clear on your goals, figure out who you are, use your vacation days, and start working towards your own definition of success rather than someone elses.